The Doux Group has an organization and expertise that enable it to guarantee maximum quality for its products over time, adhering to high production standards and effectively adjusting its means of production to the requirements expressed by its clients.

The poultry market is primarily characterized by the large number of players distributing mainly basic and relatively undifferentiated products (whole or cut poultry), for which the price counts more than the brand.

In this context, the Group's strategy aims to differentiate itself by protecting the fundamentals of its business: integration, traceability, food safety, multi-sourcing. That is why we create strong value-added products tailored to each target, applying this approach for innovative products across all of our markets.